Amazon fresh launch
Date: Late 2015 - Mid 2016
Role: Primary Designer
In-house team: Phil Griffiths, Nick Booth
Photography: Patrice De Villiers
In 2015 and 2016, I was the primary designer for the launch of Amazon Fresh in the UK. This involved creating launch graphics, page designs, direct mail marketing, and designing the paper delivery bag. I also attended some really delicious food photoshoots to advise on design and layout. I worked very closely with the Amazon Fresh team during this period to ensure everything was ready and up to the right standard for the launch.
Launch graphics
Delivery bags